Founder-led, not an agency

You deal with me. Never an account manager.

I am Joe. I build the whole thing myself, with AI doing the heavy lifting. No juniors learning on your business, no account manager reading from a script, no agency overheads baked into your invoice.

Joe Lawrence, founder of Smarta Sprint
The honest version

It did not start well.

Selling fake Beats at school

I was that guy. The hustle started early, even if the product was questionable.

Broke for most of my twenties

Everyone always said I had the gift of the gab. Did not pay the rent. I spent most of that decade skint and figuring it out the hard way.

Opened a food business at 23. It closed at 25.

Got the investment, gave it everything, and it still shut. Back to square one. That one stung, and it taught me more than any of the wins.

Thailand, a beach, and a decision

Sat there with the family and thought, right, that is enough of that. Left Plymouth and moved to Australia for a proper crack at it.

Landed in Brisbane with nothing

Ground zero, again, but in a cracking city with better people around me. I stopped feeling sorry for myself, stopped spreading myself across five side hustles, and put everything into one thing: AI.

Backed myself and got mentors in

Paid for proper business mentors instead of guessing. Best money I have spent.

Scaled my old man's business, generated $500k+

Took the systems and automations I had been building and pointed them at a real business. It worked. So I did it again.

Now: four businesses, and I build them for other people

Same system, run on my own businesses first. I do not sell anything I have not already tested on myself. That is the whole point.

How I work

Four things I will not budge on.

Straight talking

If your site is fine, I will tell you and sell you something smaller. Torching my credibility for one invoice is a terrible trade.

You own everything

Domain, website, Google profile, socials, all in your name and handed over with every login. If you ever leave, it all stays yours.

One business per trade, per area

When I build for you, I do not build for your competitor down the road. Your patch stays yours.

No lock-in

Cancel anytime with 30 days notice. I would rather you stay because it is working than because you signed something.

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